Last week, we covered several ways you can spring-clean your marketing plan to be more competitive. Here's the conclusion of our two-part series. Clean up...
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Last week, we began a two-part series on how to use home buyer and seller data to win more real estate clients. By harnessing insights...
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The first official day of spring is less than a week away, and all the home magazines and blogs are talking about a common topic:...
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"Know your audience": it's the number one rule in marketing and a top rule in business generally. Knowing your audience has a qualitative component. It's...
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Some listings are a piece of cake to market. You know the ones we mean. They're in pristine condition, with modern, tasteful decor that appeals...
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At HouseLens, we obviously believe in the selling power of drone imaging. At the same time, we don't believe in wasting money on marketing that...
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This month, we're sharing posts to help you power up your marketing and your business - or, as we like to say, to help you...
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In real estate, a successful personal brand is key to a successful business. With buyers and sellers relying on your expertise to guide them through one of...
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